Aurora AI

Key Information

Features

• AI-powered market size calculator
• Verified data sources
• Custom market segmentation
• Competitive analysis tools
• Revision capabilities
• CRM integration
• Consumer insights dashboard
• Data citation system
• Automated report generation
• Regular data updates
• Expert support

Pros

• Quick market analysis
• Data-driven decision making
• Flexible research options
• Cost-effective research

Cons

• Credit-based system
• Limited revision rounds
• Variable market coverage

Pricing

• 10 credits at $40/month
• 25 credits at $95/month
• 50 credits at $175/month
• 100 credits at $300/month
• 3-month advance payment required

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What is Aurora?

Aurora helps businesses understand their market potential through AI-powered research and analytics. The platform combines artificial intelligence with trusted data sources to deliver quick, accurate insights about market size, customer behavior, and competitive landscapes.

This AI research assistant saves time by automating complex market analysis tasks that typically take months to complete manually. Users can access verified data about their Total Addressable Market (TAM) and Serviceable Addressable Market (SAM), helping them make smart decisions about business growth and product development.

Key Features

• AI-Powered Market Size Calculator delivers precise calculations of TAM and SAM metrics within minutes. The system analyzes multiple data points to determine the maximum potential market size and the realistic portion you can target.
• Verified Data Sources ensure all insights come from trusted, up-to-date sources. Every piece of information includes source links for verification, letting users fact-check and validate findings independently.
• Custom Market Segmentation breaks down broad markets into specific segments that align with your business goals. The AI analyzes demographics, behaviors, and other factors to identify the most promising customer groups.
• Competitive Analysis Tools track and analyze competitor activities in real-time. Users can monitor market positions, strategies, and changes in the competitive landscape to maintain their edge.
• Revision Capabilities allow users to refine their market analysis with up to three rounds of revisions. This feature helps fine-tune results based on new information or changing market conditions.
• CRM Integration (upcoming) will connect market insights directly with customer relationship management systems. This addition will help businesses turn research findings into actionable sales and marketing strategies.
• Consumer Insights Dashboard presents clear visualizations of customer behavior patterns, preferences, and trends. These insights help shape product development and marketing decisions.
• Data Citation System provides transparency by linking to original sources. Users can trace every insight back to its source, building confidence in their research findings.
• Automated Report Generation creates professional market analysis documents ready for investors, stakeholders, or internal use. Reports include key metrics, trends, and opportunities identified through the research.
• Regular Data Updates keep market insights fresh and relevant. The system continuously refreshes its database with new information from trusted sources.
• Expert Support offers guidance through the research process. The team helps users interpret results and apply insights to their business strategies.

Main Advantages

• Quick Market Analysis saves weeks or months of research time by delivering market size calculations and insights within minutes.
• Data-Driven Decision Making helps businesses plan growth strategies with verified market data and competitor insights.
• Flexible Research Options allow users to revise and refine their market analysis up to three times per credit use.
• Cost-Effective Research provides professional-grade market analysis at a fraction of traditional consulting fees.

Key Limitations

• Credit-Based System requires careful planning to maximize research value within available credits.
• Limited Revision Rounds caps the number of analysis refinements at three per research run.
• Market Coverage may vary depending on industry sector and geographic region.

How much does Aurora cost?

10 Credits Plan - $40/month

• $4 per credit
• One run of market size calculator (TAM & SAM)
• 20% savings included

25 Credits Plan - $95/month

• $3.80 per credit
• One market size calculation with three revision rounds
• 20% savings included

50 Credits Plan - $175/month

• $3.50 per credit
• Perfect for multiple research ideas
• Most popular option
• 20% savings included

100 Credits Plan - $300/month

• $3 per credit
• Ideal for understanding various markets
• 20% savings included

Note: 3-month advance payment required for initial subscription

Frequently Asked Questions

1. How accurate is Aurora's market size calculation?

Aurora's market size calculations are based on verified data sources and multiple data points to determine TAM and SAM metrics. Each insight includes source links for verification, allowing users to validate findings independently.

2. What is the refund policy?

Aurora offers refunds within 30 days of purchase for non-delivery and major defects. Refund requests must include order number and issue details. Reviews take 7 days, and approved refunds are processed within 14 days.

3. How many revision rounds are allowed per research?

Users can refine their market analysis up to three times per research credit use. This helps ensure accuracy and allows adjustments based on new information or changing market conditions.

4. Does Aurora support data export?

Yes, Aurora generates professional market analysis documents ready for investors, stakeholders, or internal use. Reports include key metrics, trends, and market opportunities identified through research.

5. Who is using Aurora?

• Startups and entrepreneurs seeking market validation and growth opportunities
• Business strategists analyzing competitive landscapes and market potential
• Product developers researching market demand and customer preferences
• Marketing teams planning campaign strategies based on market insights
• Investment firms conducting market due diligence
• Business consultants providing data-backed recommendations to clients
• Research analysts studying market trends and consumer behavior
• Corporate development teams evaluating new market opportunities
• Product managers validating product-market fit
• Strategic planning teams developing expansion strategies

6. What data sources does Aurora use?

Aurora combines multiple trusted data sources to provide comprehensive market insights. The platform continuously refreshes its database with new information from verified sources, ensuring up-to-date market analysis.

7. How does the credit system work?

Credits are consumed per market size calculation. One credit allows for one complete market analysis with up to three revision rounds. Users can purchase credits in bundles, with larger bundles offering better per-credit rates.

8. What technical requirements are needed?

Aurora is a cloud-based platform accessible through web browsers, requiring no software installation. Users need a stable internet connection and a modern web browser to access the service.