Hubble

Key Information

Key Features

• In-product research
• Contextual surveys
• NPS / CSAT
• User Targeting
• Unmoderated research
• Prototype Tests
• Usability Tests
• Card Sorting
• Tree Testing
• Rank Order Questions
• Live Website Tests
• Participant Recruitment

Pricing

• Free Plan - $0/month
• Pro Plan - $120/month
• Enterprise Plan - Contact for Pricing

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What is Hubble?

Hubble is a comprehensive usability testing tool that offers an end-to-end experience management platform. It allows customers to gather feedback and conduct various types of user research, including in-product research, contextual surveys, and usability tests. This platform is designed to help businesses understand customer satisfaction, effort, and loyalty by providing tools like NPS/CSAT analysis and user targeting.

Hubble's capabilities extend to unmoderated research, prototype testing, and live website testing, making it a versatile tool for product development and optimization. It also supports participant recruitment from a large pool of users, which can be beneficial for gathering diverse feedback. By leveraging these features, businesses can refine their products and services to better meet user needs.

Features

• In-product research: This feature allows businesses to collect feedback directly from within their products, providing valuable insights into user behavior and preferences.
• Contextual surveys: These surveys are designed to gather feedback at specific moments during the user experience, offering contextually relevant insights.
• NPS / CSAT: Net Promoter Score (NPS) and Customer Satisfaction (CSAT) metrics help businesses understand customer loyalty and satisfaction levels.
• User Targeting: This feature enables the identification and segmentation of users based on specific criteria, allowing for more targeted research and feedback collection.
• Unmoderated research: Conducts user research without direct supervision, providing natural and unbiased feedback.
• Prototype Tests: Allows for the testing of design prototypes to gather early-stage feedback and iterate on product development.
• Usability Tests: Tests the usability of products to identify areas for improvement and enhance user experience.
• Card Sorting: Conducts Information Architecture tests to organize content in a logical and user-friendly manner.
• Tree Testing: Tests navigation architecture to ensure that users can easily find what they need.
• Rank Order Questions: Collects user preferences by asking them to rank options in order of preference.
• Live Website Tests: Runs usability tests on live websites to identify real-world issues and improvements.
• Participant Recruitment: Offers access to a large pool of participants for research, allowing for diverse feedback collection.

Pros

• Comprehensive platform: Offers a wide range of tools for user research and feedback collection.
• Customizable: Allows for tailored research approaches through features like user targeting.
• Cost-effective: Provides a free plan and competitive pricing for businesses.
• Advanced analytics: Supports detailed analysis of user behavior and preferences.
• Scalability: Suitable for both small and large-scale research projects.

Cons

• Limited free features: The free plan has limited access to advanced features.
• Complex setup: May require technical expertise to fully utilize all features.
• Dependence on participant pool: Quality of feedback can depend on the participants recruited.

Hubble Pricing

Free Plan - $0/month

• 1 user
• Limited access to features
• Standard templates

Pro Plan - $120/month

• Up to 5 users
• Custom question bank
• AI-powered reports (1 per month)
• AI study summaries (2 per month)
• AI video summaries
• Webchat recording
• Screen recording
• Video transcripts

Enterprise Plan - Contact for Pricing

• Unlimited users
• Custom integrations
• Advanced analytics
• Unlimited AI-powered reports and summaries
• Priority support
• Dedicated account manager

Frequently Asked Questions

1. What functions does the freemium account of Hubble offer?

The freemium account, or Free Plan, offers limited access to features, including standard templates and support for one user. This plan is ideal for small-scale projects or initial testing.

2. How does Hubble compare to similar tools like UserTesting?

Hubble provides a comprehensive platform with a wide range of research tools, including in-product research and contextual surveys, which may not be available in all similar tools. Additionally, Hubble offers a large participant pool for recruitment, which can be advantageous for diverse feedback collection.

3. What is the usage limit for the free trial or free plan?

The free plan is not a trial but a permanent option with limited features. It supports one user and offers standard templates, making it suitable for small projects or testing purposes.

4. Does Hubble support multilingual and multiplatform use?

Hubble does not explicitly mention multilingual support, but it can be used across various platforms due to its web-based nature. However, specific details on multilingual capabilities should be confirmed with the provider.

5. What are some outstanding features of Hubble?

Outstanding features include its comprehensive suite of research tools, AI-powered reports, and the ability to conduct unmoderated research. These features make it a powerful tool for user experience optimization.

6. How can Hubble be used effectively in product development?

Hubble can be used effectively by integrating it into the product development cycle early on. Conducting prototype tests and usability tests can help identify issues before launch, while in-product research can provide ongoing feedback for continuous improvement.

7. What is the refund policy for Hubble's paid plans?

Refund policies should be checked directly with Hubble's customer support, as this information is not publicly detailed.

8. Are there any prerequisites for using Hubble?

There are no specific prerequisites mentioned for using Hubble, but having a basic understanding of user research principles can enhance its effectiveness.