Soona

Key Information

Features

• Professional photo and video production with virtual shoots
• AI-powered creative tools for scene generation
• Digital asset management system for e-commerce
• Real-time collaboration platform
• Competitive analysis tools
• E-commerce platform integration
• Listing performance insights
• Automated product descriptions
• Background removal tool
• UGC campaign management
• Channel-specific optimization
• Unlimited usage rights
• Performance measurement tools
• Custom styling options

Pros

• Rapid content delivery within 24 hours
• Real-time collaboration during shoots
• Cost-effective production pricing
• Comprehensive asset management
• AI-enhanced creative tools
• Unlimited usage rights

Cons

• Physical product shipping requirement
• Limited shoot customization
• Fixed shooting schedules

Pricing

• Studio Pass at $149/booking
• Basic membership at $19/month
• Standard membership at $69/month
• Enterprise with custom pricing
• Photo pricing at $39 per image

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What is Soona?

Soona stands out as an all-in-one platform that helps brands create, manage, and optimize their photo and video content for e-commerce channels. The platform connects businesses with professional photographers and videographers, letting them attend shoots virtually and approve content in real-time.

The service makes professional content creation accessible to businesses of all sizes, with quick 24-hour turnaround times and straightforward pricing at $39 per photo and $93 per video clip. With AI-powered tools and a complete suite of creative services, Soona streamlines the entire content production process while maintaining high quality standards that meet the demands of modern digital marketing.

Key Features

• Professional Photo and Video Production delivers high-quality visual content through virtual or in-studio shoots. Teams can collaborate with photographers in real-time and receive edited assets within 24 hours.
• AI-Powered Creative Tools generate professional product photos instantly from single images, create new scenes and props, and help optimize content for different platforms and channels.
• Digital Asset Management System specifically built for e-commerce helps organize and store all content in one central location, making it simple to find and use assets across different marketing channels.
• Real-Time Collaboration Platform enables live virtual attendance during photo and video shoots, allowing instant feedback and approval of content as it's being created.
• Competitive Analysis Tools track competitor listings and provide actionable suggestions to improve your own content strategy and market position.
• E-commerce Platform Integration connects seamlessly with Shopify and Amazon, allowing direct management and analysis of product listings through free apps.
• Listing Performance Insights track how well product listings perform over time and provide recommendations for improvement, with one-click issue fixing capabilities.
• Automated Product Descriptions create compelling copy for product listings using AI technology, saving time on content creation.
• Background Removal Tool quickly isolates products from their backgrounds for versatile use across different marketing channels.
• UGC Campaign Management simplifies creating and managing user-generated content campaigns through a network of over 10,000 vetted creators.
• Channel-Specific Optimization automatically adjusts content to meet the requirements of different platforms like Amazon, Shopify, and social media advertising.
• Unlimited Usage Rights provides complete freedom to use all created content across any channel without additional licensing fees or restrictions.
• Performance Measurement Tools track content effectiveness through the Soona Score system, which uses AI to assess visual content impact.
• Custom Styling Options offer access to props, models, and scene creation tools to match specific brand aesthetics and marketing needs.

Main Advantages

• Rapid Content Delivery with 24-hour turnaround time for photos and videos after shoot completion
• Real-Time Collaboration enables live virtual attendance during shoots for instant feedback and approval
• Cost-Effective Production offers professional content at significantly lower prices than traditional studios
• Comprehensive Asset Management includes a digital asset manager specifically built for e-commerce needs
• AI-Enhanced Tools provide automated scene generation, prop creation, and listing optimization capabilities
• Unlimited Usage Rights for all content across any marketing channel without additional licensing fees

Key Limitations

• Physical Product Requirements need shipping samples to the studio before shoots can begin
• Limited Shoot Customization options compared to traditional in-person studio sessions
• Fixed Shooting Schedules may not accommodate last-minute or urgent content needs

How much does Soona cost?

Studio Pass - $149/booking

• One shoot per year
• $39 per photo
• Full price for models and styling
• Full price for shoot upgrades
• Premium edits at $9 each
• 72-hour edit delivery
• Limited AI tools access

Basic Membership - $19/month

• Multiple shoots per year
• Free studio pass
• $39 per photo
• Full price for models and styling
• Full price for shoot upgrades
• Premium edits at $9 each
• 48-hour edit delivery
• Basic AI tools access

Standard Membership - $69/month

• 3+ shoots per year
• Free studio pass
• $39 per photo
• 10% off models and styling
• 10% off shoot upgrades
• Free premium edits
• 24-hour edit delivery
• Full AI tools access

Enterprise - Custom pricing

• Custom packages for larger companies
• Discounts on all services
• Dedicated account management
• Creative team support
• Flexible payment options
• All standard features included

Note: Prices are subject to change. Please check the official website for the most up-to-date prices.

Check Soona Official Pricing ›

Frequently Asked Questions

1. How does the virtual shoot process work?

The process starts with planning your shoot through the platform. You'll share your goals and select any additional services needed. During the shoot, you can attend virtually to provide real-time feedback and approvals to the photographer. After the shoot, you'll receive your edited assets within 24 hours.

2. What types of content can be created with Soona?

Soona creates product photos, lifestyle images, videos, and user-generated content. The platform supports various content types including product shots, lifestyle photography, model photography, hand modeling, ghost mannequin shots for apparel, and promotional videos.

3. What happens if I can't attend my virtual shoot?

While attendance is highly encouraged, especially for shoots involving models or pro services, Soona will continue shooting if you're unable to attend. However, attending allows you to provide immediate feedback and ensure the content matches your vision.

4. What are the image and video specifications?

Photos are delivered in high-resolution format suitable for e-commerce platforms. Videos are produced in professional quality, optimized for various platforms including Amazon, Shopify, and social media channels.

5. How does the digital asset management system work?

The platform includes a dedicated digital asset manager specifically built for e-commerce. It helps organize all content in one central location, making it easy to find and use assets across different marketing channels.

6. What styling services are available?

Styling services include steaming (up to 20 items per session), garment pinning and fitting on models, creating flatlay arrangements, and ghost mannequin photography. Additional styling services can be added based on specific needs.

7. Who is using Soona?

• E-commerce brands selling on Amazon, Shopify, and other marketplaces
• Fashion and apparel companies needing product and lifestyle photography
• Beauty and cosmetics brands requiring detailed product shots
• Food and beverage companies seeking professional product photography
• Home goods and furniture retailers needing lifestyle content
• Tech companies requiring product demonstrations
• Small businesses looking for professional content creation
• Direct-to-consumer brands needing consistent content
• Health and wellness companies seeking lifestyle imagery
• Jewelry brands requiring detailed macro photography

8. What happens to my product samples?

Products must be shipped to Soona's studio before the shoot. After the shoot, products can be returned at the client's expense or donated, based on preference.