Flowpoint

Key Information

Features

• Flow analysis system for user journey tracking
• AI-powered website analytics assistant
• Path explorer for traffic visualization
• Real-time performance dashboard
• Custom event tracking system
• Page inspector for optimization
• Cross-domain funnel tracking
• Visitor identification capabilities
• Privacy protection framework
• A/B testing tools
• Behavior analysis tools
• Marketing campaign analytics
• Conversion rate optimization
• Session recording functionality
• Error detection system
• Integration options with marketing tools

Pros

• Visual analytics interface
• Cross-domain tracking system
• Privacy-first data collection
• Real-time monitoring capabilities
• AI-powered pattern analysis

Cons

• Custom event configuration requirements
• Data history storage limits
• Path explorer page restrictions

Pricing

• Free plan with basic features
• Standard plan at $69/month with 10,000 sessions
• Pro plan at $249/month with unlimited features
• Enterprise plan with custom pricing and dedicated support

---

What is Flowpoint?

Flowpoint is a web analytics platform that combines artificial intelligence with comprehensive tracking capabilities to help marketing teams understand website performance. The platform delivers interactive visualizations of user journeys and real-time metrics about visitor behavior.

The platform excels at tracking user interactions across multiple domains while maintaining strict privacy standards, including GDPR and CCPA compliance. With its AI assistant and visual analytics tools, marketing teams can quickly understand website performance and visitor behaviors without needing technical expertise.

Key Features

• Flow Analysis System enables marketing teams to explore and measure complete user journeys across websites, showing how visitors move from entry to exit points
• AI-Powered Assistant provides instant answers about website performance and visitor behavior patterns, making data interpretation accessible to non-technical users
• Path Explorer creates visual maps of website traffic patterns, revealing common entrance points, exit pages, and click-through paths
• Real-Time Dashboard displays live website metrics and performance tracking with intuitive data visualizations
• Custom Event Tracking captures specific interactions like purchases, downloads, and form submissions automatically
• Page Inspector Tool identifies optimization opportunities, technical issues, and accessibility problems across website pages
• Cross-Domain Funnel Tracking monitors user activities seamlessly across multiple domains and websites
• Visitor Identification System tracks individual visitor behavior while maintaining privacy compliance
• Privacy Protection Framework ensures data collection meets GDPR and CCPA requirements through private cloud infrastructure
• A/B Testing Capabilities allows testing different website versions to optimize conversion rates
• Behavior Analysis Tools track user clicks, scrolls, and time spent on different website sections
• Marketing Campaign Analytics measures the effectiveness of marketing efforts across channels
• Conversion Rate Optimization provides data-driven recommendations to improve sales and lead generation
• Session Recording captures user sessions for detailed analysis of website interactions
• Error Detection System automatically identifies and reports website technical issues
• Integration Options connects with popular marketing and analytics tools for comprehensive reporting

Main Advantages

• Visual Analytics Interface presents complex data through clear, interactive visualizations for easier understanding
• Cross-Domain Tracking monitors user behavior seamlessly across multiple websites and domains
• Privacy-First Approach maintains GDPR and CCPA compliance while collecting detailed analytics
• Real-Time Monitoring provides immediate insights into website performance and visitor behavior
• AI-Powered Analysis delivers quick answers about user patterns without requiring technical expertise

Key Limitations

• Custom Event Setup requires initial configuration for specific tracking needs
• Data History limited by plan tier storage constraints
• Path Explorer Pages restricted on lower-tier plans

How much does Flowpoint cost?

Free Plan - $0/month

• 1,000 sessions per month
• Basic analytics dashboard
• Essential tracking features

Standard Plan - $69/month

• 10,000 sessions per month
• 10 flows with limited auto analysis
• 30 Path Explorer pages
• AI Assistant
• 5 project members
• 2x analysis speed
• Email and chat support

Pro Plan - $249/month

• 50,000 sessions per month
• Unlimited flows and auto analysis
• Unlimited Path Explorer pages
• Unlimited project members
• 5x analysis speed
• Cross-domain tracking
• Custom events
• Priority support

Enterprise Plan - Custom pricing

• Dedicated account manager
• On-premises deployment option
• Volume-based discounts
• 24/7 support across all channels

Note: Prices are subject to change. Please check the official website for the most up-to-date prices.

Check Flowpoint Official Pricing ›

Frequently Asked Questions

1. How long is Flowpoint's free trial?

The Pro plan comes with a 14-day free trial that gives access to all premium features, including unlimited flows, auto analysis, and cross-domain tracking.

2. How does Flowpoint compare to Google Analytics?

While Google Analytics focuses on general website metrics, Flowpoint specializes in conversion optimization and user behavior analysis. Flowpoint offers visual flow analysis and AI recommendations specifically for improving conversion rates, while maintaining simpler data visualization.

3. What technical requirements are needed to use Flowpoint?

Flowpoint requires a 5-minute installation on your website. It works with most modern website platforms and technologies, requiring no additional software installation. The platform operates through a web browser interface.

4. Does Flowpoint support multiple domains?

Yes, Flowpoint's Pro plan includes cross-domain funnel tracking capabilities, allowing users to monitor visitor behavior across multiple websites and domains while maintaining data consistency.

5. How does the AI Assistant work?

The AI Assistant analyzes user session data and provides specific recommendations for improving website performance. It identifies issues like high bounce rates or low click-through rates and suggests concrete actions for improvement.

6. What data privacy standards does Flowpoint follow?

Flowpoint maintains GDPR and CCPA compliance for data collection and storage. The platform uses private cloud infrastructure to ensure data protection while tracking user behavior.

7. What are the session limits for each plan?

The Free plan includes 1,000 sessions per month, Standard plan offers 10,000 sessions per month, and Pro plan provides 50,000 sessions per month. Enterprise customers can track over 100,000 sessions monthly.

8. Who is using Flowpoint?

• E-commerce businesses tracking customer journey and shopping cart behavior
• Marketing agencies managing multiple client websites
• B2B companies optimizing lead generation funnels
• Content publishers analyzing reader engagement
• SaaS companies tracking user onboarding flows
• Online retailers improving checkout processes
• Digital marketers tracking campaign performance
• UX designers gathering user behavior data
• Small business owners monitoring website performance
• Enterprise companies requiring cross-domain tracking